Social Media Marketing

Here you can find social media marketing tips for your blog + business. If you want to be a part of the board, please email me with your PINTEREST EMAIL at pauline@twelveskip.com :)
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Major Blow to Apple Users As WhatsApp Plans To Drop Support For Versions Older Than iOS 15.1
WhatsApp’s latest announcement for Apple users is causing a major stir online. The company just confirmed that it would drop support for the app on all devices older than iOS 15.1.This includes all iPhones and macOS with the deadline outlined to be May of next year. The news is startling as it will affect those with iPhone 5 and 6. Clearly, there is a need to upgrade and this might be one of the many reasons why. And if anyone does not wish to be a part of the upgrade change, they can bid far...
Why Australia’s Social Media Ban for Kids Alarms Big Tech
The Australian government’s announcement to ban children under 16 from social media has sparked an uproar. Meta, X, and TikTok have joined the opposition chorus. But why such resistance? These platforms already restrict users under 13, so what’s the big deal about raising the age limit?The real issue is that enforcing this law will likely require a fundamental shift in how social media works. Right now, these platforms thrive on a simple system. A user states their age during signup with no p...
Social Media Ads Lure Users into Illegal Money Laundering Activities, Experts Warn
Social media giants TikTok and Instagram are raising plenty of eyebrows after they were accused by a law enforcement agency of being involved in some unlawful activities. This includes helping criminals launder money, whether knowingly or unknowingly. Anyone caught in the act faces prison sentences that could be up to 14 years and they might even be barred on social media from holding or opening accounts inside the bank. Meanwhile, ads put on social media and short video apps are also making ...
Bluesky Strengthens Impersonation Policies Amid Rapid Growth and Rising User Concerns
Bluesky is growing fast, drawing in celebrities and influencers, but with that comes the challenge of impersonation. As a response, the platform has ramped up its impersonation policy. As per Bluesky Safety's new post, accounts that squat on handles or impersonate others will be removed. Bluesky also quadrupled its moderation team, aiming to speed up response times, though a backlog remains due to an influx of new users.The issue is growing. Users are starting to ask: Is this account rea...
Australia Becomes First Nation To Stop Children From Using Social Media With Landmark Law
The Australian Government has done what no other nation was able to do and that includes restricting children from using social media. The country passed the law that was first drafted after the country’s Labor PM stated there was a clear link between poor mental health in the Australian youth and the rise of social media usage. The Senate passed the bill with 34 votes to 19. This means those below the age of 16 cannot use social media apps. Now, some politicians feel that such a ban could ac...
How Much Time Are UK Adults Spending Online in 2024? Here’s How Much Has Increased
According to the annual Online Nation report by Ofcom, UK adult spend an average of 4 hours 20 minutes online across different devices like tablets, laptops and smartphones in 2024. These figures are higher than that of 2023 when adults spent an average 3 hours 40 minutes online. Younger adults (18-24) spend most time online, with 4 hours 3 minutes spent on mobile and the rest spent on tablets and computers. Some young adults spend more than six hours per day on Instagram and TikTok. These fi...
TikTok Rolls Out New Rules For Beauty Filters To Better Protect Young Users
In the past, we’ve seen countries like the UK roll out new measures to ensure young users remain safe from the harms of beauty filters. Now, social media giant TikTok is rolling out its own rules to better protect minors online. According to the latest report from The Guardian, the app will enforce new restrictions on using beauty filters. Anyone between the ages of 13 and 18 will no longer be allowed to change their looks with such features. This includes plumping up lips, changing skin colo...
Why Is UK Fraud Soaring? Are Social Media Apps the Real Culprits Behind the Surge?
A new study is shedding light on the growing number of frauds and scams that continue to soar to record-high levels. The research results are linked to the UK region and had to do with the previous quarter that showed how social media apps need to work on limiting threat actors at large. The reports come to us thanks to the FOS who is known for solving issues between firms and clients. They highlighted how more than 9,000 complaints arose in just three months which is a huge 45% jump from sta...
From Facebook to Pinterest: How Social Networks are Handling External Links and Traffic Shifts
There have been a lot of talks about external links on social media apps that take users to other apps and websites. This also reduces engagement on the main app where the link was originally posted. Many social media platforms are now imposing penalties on external links and this reduces the traffic on other social media apps which were using other sources to drive traffic to their apps. So, where do different social networks stand when it comes to external links?Facebook doesn’t say anythin...
More Than 50% of All Lengthy English Posts On LinkedIn Are AI-Generated, New Study Confirms
If you’re super impressed by posts seen on LinkedIn, well, you shouldn’t get too excited too quickly because it might not be what it seems.A new study is shedding light on how most lengthy posts published in English on LinkedIn are actually produced using AI. Yes, the automated system is the brains behind the so-called impressive offerings that might make you skip a heartbeat. The popular professional networking site has ended up embracing AI to such an extent that you cannot differentiate hu...
Threads Tests New Option That Allows Users To Select What Feed They Want As Default When Opening App
If you’re not a huge fan of the way your feed looks on the Threads app then you might want to read on further. The platform is currently testing a new option that enables users to select how their feed will appear as default when they open it up. The news was first confirmed by Meta CEO Mark Zuckerberg who mentioned there will be the option to select Following, For Your, or any other customized variant for feeds that users come up with. Zuckerberg's post explained that Threads is currently in...
Instagram Become Latest App To Get Support For Users’ Live Location Sharing
Instagram has just rolled out support for its Live Location Sharing feature. The news was confirmed by its parent company Meta who says the feature is now integrated within DMs. Thanks to the latest offering, users can benefit from sharing their real-time locations with contacts during chats. We agree it’s not a revolutionary feature in terms of how many other platforms introduced it a while back, but it’s great to see Instagram following the trend. We already are well aware of how both Whats...
Elon Musk Shares The Common Mistakes Most Users Make When Posting Links On X
Elon Musk is sharing with the world some inside secrets on how to publish links the right way on X. The tech billionaire went public with how many users fail to post links correctly and therefore don’t get the reach they had envisioned. As per Musk, ‘Lazy Linking’ has become awfully common today and many were baffled as to what that really meant. For those posting on links, you must be aware of how things don’t usually go as planned. The reach is fairly limited and that leads to great disappo...
Why Teens Fear the Streets: The Dark Side of Social Media Revealed!
According to a study by Youth Endowment Fund (YEF) done in England and Wales, violence on social media is becoming the biggest reason why teens are afraid to go out of their houses. Many teenagers see real-life violence like fist fighting, gang fighting and stabbing on different social media sites. TikTok is the top app that shows violence, followed by X. Many laws are being imposed and tech companies are given warnings that if they won’t age-check the audience to prevent any age-inappropriat...
Bluesky Added To List of Blocked Social Media Apps in Pakistan
Bluesky might be soaring in different parts of the world in terms of usage and subscriptions but one place where that won’t be happening is Pakistan. The country has added the popular social media app to its list of blocked platforms despite the world turning to Bluesky as the next best alternative to X. For many, the report is not too surprising considering how the country had previously banned X. This news was first published by online watchdog NetBlocks which says the block has been in pla...