Tourism marketing

The travel agency business is not dead - even if competition might be more intense than ever before. If you’re ready to embrace the new way consumers are researching, planning and booking their trips, you can find powerful new opportunities to expand your reach and client base.

After two decades in the media, I've figured out where CVBs are going wrong—and how they can great better tourism marketing in house.

Stakeholders in tourism

Advertising,Digital Art,Retouching

Sustainability is not only in slogan, should be in action. #RestartTourism #nepal #kathmandu #sustainability #environment

Many small towns completely fail at tourism when it reality, these few steps could get them on the right track to effectively marketing their destination.

A series of steps for hoteliers and hotel marketers to improve direct revenue.

Tourism Australia has launched its first international campaign in more than a year to remind Kiwis what’s waiting for them across the ditch.

When creativity goes wrong: copycats, mishaps, and blunders

Experiences. Memories. People. How can destination storytelling be used effectively as part of marketing local experiences to travelers seeking unique and memorable encounters? Your destination does already have (elements of) great stories. The things that make your destination attractive - the people, communities, food, nature - are the sources of your story ideas, and you just need a few key ingredients to turn those ideas into engaging, memorable stories.