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OTHERWAY Unveils ‘A Christmas Extraordinary’ for Fortnum & Mason in 2025 | Luxury packaging design, Organic branding design, Packaging design inspiration
many colorful boxes are stacked on top of each other
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thedieline.com

OTHERWAY Unveils ‘A Christmas Extraordinary’ for Fortnum & Mason

The packaging designed by OTHERWAY for Fortnum & Mason‘s Christmas 2024 collection celebrates storytelling, brought to life through a luxurious Georgian-inspired palette. Vibrant hues and intricate hand-painted illustrations by Olaf Hajek showcase festive flora, fauna, and enchanting characters, adding depth and wonder to over 100 products.
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